“Don’t let the dark slow you down, shine light on the road or trail like never before.”
C2 Cup
The Kindest Cup on Earth
How did a young man change hydration and running forever?
Check Out Our Blog
An Inside Look at Heather Scott and Her Life Changing Journey into Endurance Sports
At times I know many of us have felt the desire to start something new but are weary of doing so for many reasons, maybe it's your available time, or you think it's too late to start a new endeavor, or maybe one of a million other reasons we can get in our own head...
5 Tips for Runner’s Etiquette during Casual/Training Runs
Over the past couple of weeks for most of us the weather has gotten colder and the days fade to night quicker. We have touched on how to run effectively, safely, and what tools you can use to help you run more effectively at night or low light situations, but another...
Inspired by Athletes.. A Glimpse into Bryce Thatcher’s Innovation Process.
For UltrAspire CEO Bryce Thatcher it has always been about the athlete. In the early days many of the things he built were to improve his own athletic performance and since has met and helped many elite level athletes in the span of his career. Through watching him...
Southern Utah University President Scott Wyatt Talks About Tackling his First Ultra for a Good Cause
What is a good way to test what you are made of? Maybe a 7 day, 6 stage, 170 mile, fully self-supported race called the Grand to Grand would be a good option to do so right? Southern Utah University President Scott Wyatt, Johnny Oh, and Bill Heyborne took on this...
Modern Hydration
Comes From The Past
It all started in 1979 when Bryce was unable to find a pack that allowed him to maximize his performance, so he decided to make one himself using his grandmother’s sewing machine.
Since then, Bryce launched the very first hydration company, invented hydration belts, packs, handhelds, vests, produced the first screw top water bottle for runners, and introduced many other industry firsts. His innovation came from need, and it continues out of the need to perform better.
Today, almost all hydration products are iterations of Bryce’s original designs and he continues to drive the inudstry forward, setting UltrAspire apart from all other brands.
