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Alpha 4.0

The next generation of the award winning Alpha series.

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Elevate your performance with unique UltrAspire technologies.

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C2 Cup

Outfit your race with the kindest cup on Earth.

How did a young man change hydration and running forever?

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Busy Ladies- Fitting fitness into your already full day

Busy Ladies- Fitting fitness into your already full day

By Jodi Hicks The holidays have officially ended, school is back in session and a new year has begun. In our house a new year means we take time to evaluate priorities and set intentions for the new journey ahead. As perfect as that sounds, the process isn’t perfect....

Modern Hydration
Comes From The Past

It all started in 1979 when Bryce was unable to find a pack that allowed him to maximize his performance, so he decided to make one himself using his grandmother’s sewing machine.

Since then, Bryce launched the very first hydration company, invented hydration belts, packs, handhelds, vests, produced the first screw top water bottle for runners, and introduced many other industry firsts. His innovation came from need, and it continues out of the need to perform better.

Today, almost all hydration products are iterations of Bryce’s original designs and he continues to drive the inudstry forward, setting UltrAspire apart from all other brands.

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